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Automotive · 2024

Nothing But Instinct

Dolomites, Italy

A cinematic adventure short shot over five days in the Dolomites, born from a collaboration between Sony and Lotus Cars: a story that goes beyond performance and the classic automotive film.

The concept turns on the tension between control and instinct: in a world obsessed with performance and perfection, it chooses to let go of control to reconnect with something more authentic. It follows the real story of Andrea Astarita, a former athlete who stops chasing results to listen to his instinct. Shot on a Sony FX3 with a deeply cinematic, immersive language.

\ Films

Directed & edited by Luca Ruggiero & Gianluca Armenio · Producer Simone Rocco · Talent Andrea Astarita · Drone Roberto Panico · Production Kama House

ClientSony × Lotus
AgencyKama House
Year2024
LocationDolomites, Italy
RoleDirector / Editor
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